🌠Last activity date

In your Audience table, you can find the date of each member's last activity.

Date de dernière activité dans la table d'audience
Date of last activity (pinned to the left of an audience table)

Click on Columns to add or hide columns. Click on a column title to sort and pin it to the left or right of your table 📌

The last activity date refers to when a member last performed a significant activity on your Spot, i.e. one of the following activities:

  • Joined (or left 😪) the Spot

  • Registered for, participated in or watched a replay of a live event

  • Opened a document page or link in your Collections

  • Sent a message or a reaction

This property is updated within 5 minutes of the activity.

You can also find the member's last activity date directly on their profile, below their registration date.

How can I identify and re-engage inactive members?

You can use this date in your audience table to send a bulk message to your inactive members. To do so:

  1. From your Audience table, click onFilters, then apply a filter to the Date of last activity column.

  2. Choose the operator Is before then select the desired date, e.g. one month ago: this filter will only show you the members who have not carried out any significant activity in the last 1 month.

Filter on the last activity date in the audience table
  1. Once your filter is on, select all members, click on Actions and then on Send a message to send your inactive members a Bulk Message.

All that's left is to write a short message telling them about your next Live or the new document in their Collections, to encourage them to come back to your Spot 😉

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